Meenu Tholia started Nayika in Tholia House in 1993. This is in the courtyard of a Haveli (private mansion) behind Tholia Kuber, the famous jewelry shop in MI Road. Shop here for quilted jackets in silk, which are extremely comfortable and look very elegant. They can be made to order as well.
You can also find dupattas, shirts & kurtas made using traditional block printing and hand embroidery. Do not miss the colorful silk and gota (leather motifs) potlis (bags.) They can be used to store bangles and small earrings. They work with rural artisans to produce these beautiful craft products and provides livelihood support to them.